Announcing "The Nutcracker" 2020 Experience
"The Nutcracker" Drive-In Movie at Cobb Energy Performing Arts Centre, on-demand performance access, and “30 Days of Nutcracker” series on social media.
We're excited to announce The Nutcracker 2020 Experience – featuring alternative ways audiences will be able to experience the magic of The Nutcracker this holiday season. From a drive-in viewing event at Cobb Energy Performing Arts Centre and on-demand access to a previously-recorded version of the production, to sharing short excerpts from past performances and exclusive dancer insights on social media, audiences will have the opportunity to get a daily dose of Nutcracker joy from Thanksgiving to Christmas Day.
“We are so grateful for the ongoing support of so many families in our community who come to see Atlanta Ballet’s production of The Nutcracker every December, so we had to come up with some exciting new approaches to keep this beloved tradition alive,” said Artistic Director Gennadi Nedvigin.
The Nutcracker 2020 Experience includes the following:
- The Nutcracker Drive-In Movie Experience – December 2-6, 2020
- For five nights in December, Cobb Energy Performing Arts Centre’s surface lot will be transformed into a pop-up drive-in movie theatre, where audiences can enjoy a filmed version of Atlanta Ballet’s newest production of The Nutcracker from the comfort of their own cars.
- Viewers will be able to pre-order special Nutcracker-themed concessions and gift items.
- Cobb Energy Performing Arts Centre’s roundabout will be converted into a festive marketplace, featuring tents for concessions and an on-site souvenir boutique. Masks will be required, and the area will be monitored by designated “Social Distance Ambassadors” to keep guests safe and six feet apart.
- Tickets will be on-sale on October 5, 2020, at 10:00 a.m. General admission tickets start at $100 per car, with premium front-row parking starting at $150. Spaces are limited, so early purchases are encouraged.
- The Nutcracker On Demand – On sale in mid-November and available through December 27, 2020.
- Audiences will have the opportunity to bring the magic of The Nutcracker into their own living rooms by ordering an on-demand presentation that can be streamed onto any computer or television screen. The link stays live for 72 hours after purchase, giving busy families the flexibility to enjoy the performance at their convenience. On-demand access will be available in mid-November.
- 30 Days of FREE Nutcracker Content – November 26-December 25, 2020
- To ensure that Atlanta Ballet followers get their Nutcracker fix, Atlanta Ballet will be sharing Nutcracker-inspired content on its Facebook and Instagram channels every day from Thanksgiving to Christmas. Through dancer takeovers, character story times, unveiled behind-the-scenes secrets, and virtual classes that will give families the chance to learn portions of choreography featured in The Nutcracker’s famous party scene, a little bit of The Nutcracker will come to life throughout the holiday season.
Kim Kenney
This year would have been the debut of Atlanta Ballet’s The Nutcracker at Cobb Energy Performing Arts Centre, after more than two decades at the Fox Theatre. Described as “one of the most entertaining [Nutcrackers] out there” by The Washington Post following last year’s Washington D.C. debut at The Kennedy Center for the Performing Arts, this innovative production, which premiered in Atlanta in 2018, features larger-than-life sets and bold costumes enhanced by striking video projections, created by a world-class creative team that includes Tony Award-winning and -nominated designers.
